Barry Aldridge Marketing
Marketing Management and Marketing Strategy, Marketing and Advertising
Barry Aldridge Marketing | B2B Marketing Strategy and Planning
Barry Aldridge Marketing's Bio:
Greetings, I’m Barry. I’m a Marketing Manager living in England, United Kingdom. I am a fan of technology, design, and innovation. I’m also interested in web development and entrepreneurship. You can visit my website with a click on the 'My Links' button above.
An experienced and CIM qualified marketing professional.
16+ year’s experience within the marketing, sales, advertising, graphic design, business development and creative disciplines.
Extensive B2B product and manufacturing marketing experience within the commercial cleaning, disposable paper/consumables supply, facilities management, engineering, refrigeration and climate control industries.
Competent bid writer, composing compelling tender proposals for a wide variety of contract opportunities.
Passionate about developing and marketing product innovations, the 'Internet of Things' (IoT), digital evolution, robotic automation advancements and how these subject matters will imminently transform, shape and influence both B2B/B2C sectors. I am excited about the near-future marketing challenges and opportunities within a rapidly evolving technological landscape.
My career began within the graphic design industry and I am fully experienced with major publishing and DTP software applications (both online and offline).
I have designed, created and delivered interactive training and practical workshops, focused upon:
• Adobe InDesign
• Adobe Photoshop
• Adobe Illustrator
• LinkedIn as a promotional, sales and prospecting tool
• Overall social media
• Digital marketing mix
• Marketing mix and communication
• Tender and bid writing
Experienced in briefing and managing external agencies to agreed timescales and budgets as well as working with suppliers and stakeholders to develop, brand and launch new product ranges to market.
I am a concept driven individual with the ability to develop meaningful ideas / strategies as well as technically deliver via multiple channels; ranging from online development, SEO improvements (paid and non-paid), email, social media, direct mail, print design, bid proposals and presentations.
A thorough understanding and application of all major marketing models.
In my spare time I also enjoy illustrating cartoons and comic books.